New Volvo XC90 unveiled. Sort of.

White leather and wood interior of luxury car

New Volvo XC90 Interior – click for full size image

Volvo has taken the covers from its much-anticipated new XC90 – except it hasn’t!

To create interest, the Swedish carmaker will drip-feed elements to the public in the hope that by August, everyone will be desperate to see the final results. Today is the turn for the new interior for the XC90.

New Volvo XC90 review : the interior takes a bow

And, to be fair to Volvo, the result is quite exceptional and it bodes well for the August ‘reveal’. The company says that this is the most luxurious interior that it has ever created which is a bold claim for a carmaker that is renowned for comfortable and safe cars to drive.

When launched in 2002, it was a revolution in the SUV segment, and with its clever combination of versatility and safety as well as space it went on to become a huge bestseller for the firm.

Today, the it is a dated but still agile vehicle that has been overtaken by many of its competitors – the BMW and Audi productions have managed to steal the limelight.

Countdown for the new XC90 begins

However, Volvo has gone back to the drawing board to create a car that is officially launched in August and will be on our roads next year.

As can be seen from this image, the interior is an impressive mix of leather and wood and even crystal glass to help set it apart from the crowd. The centre point for the interior is a new touchscreen which is the control system and will run apps for things like music streaming and a ‘park and pay’ system, a world first.

Get this car on personal contract hire

Car interior with seven seats

Seven seats in the new XC90

Volvo XC90 review : New seating design

New seats have also been designed to be ergonomic and comfortable and to offer more lateral support than previous ones. It’s apparent that the new vehicle is also a spacious seven-seater with three individual seats in the middle and, unusually, class leading comfort in the rear seats which should be able to accommodate passengers up to 5’5″ tall.

This is also the first time the firm has used scalable product architecture to help create a wide range of potential design possibilities and also improve drivability. This inside-out approach to unveiling the car may well work and from the first impressions of the interior it could be a vehicle to rejuvenate the SUV segment again.

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